| Additional DTV On-air Initiatives -
Last Quarter |
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| Did your station run additional on-air initiatives (such
as news reports, town hall meetings, etc.) during the quarter? The comment
box may be used to describe these initiatives. |
Yes No |
BELOW ARE THE
DTV STORIES THAT RAN DURING 1ST QUARTER 2009 REGARDING THE NUMEROUS
CHANGES IN THE CONVERSION DATE.
1/27/2009 6:30AM 1:07 PEOPLE
COULD HAVE ANOTHER *FOUR MONTHS* TO GET THEIR TV SETS READY FOR THE SWITCH
TO DIGITAL. THE SENATE HAS VOTED TO DELAY UNTIL JUNE 12TH THE DEADLINE
FOR THE CHANGEOVER FROM ANALOG TO DIGITAL TELEVISION BROADCASTING. IT'S
ESTIMATED THAT MORE THAN 6-AND A-HALF MILLION HOUSEHOLDS ARE STILL NOT
PREPARED FOR THE UPCOMING TRANSITION.. CURRENTLY SCHEDULED FOR FEBRUARY
17TH. THE U-S HOUSE WILL TAKE UP THE LEGISLATION NEXT.
1/28/2009
6PM 2:51 IN TONIGHT'S CONTACT K-Y3 ... FOR NOW ... THE TRANSITION
DIGITAL TELEVISION WILL STILL BE NEXT MONTH. TODAY THE HOUSE DEFEATED A
BILL TO POSTPONE THE UPCOMING ANALOG TO DIGITAL TRANSITION UNTIL
JUNE. THE SENATE PASSED IT UNANIMOUSLY. THE DEFEAT IS A SETBACK FOR
THE OBAMA ADMINISTRATION AND DEMOCRATS ON CAPITOL HILL, FEARING TOO MANY
AMERICANS ARE NOT READY FOR THE SWITCH-OVER. BUT SOUTHWEST MISSOURI
CONGRESSMAN ROY BLUNT DISAGREES, ARGUING A DELAY WOULD HURT COMMUNICATION
UPGRADE. 2/4/2009 5PM 1:57 BREAKING NEWS FROM WASHINGTON, D-C. THE
HOUSE HAS FOLLOWED THE SENATE IN APPROVING A BILL TO DELAY THE OFFICIAL
CHANGE-OVER TO DIGITAL TELEVISION TO JUNE 12TH. THE LEGISLATION IS NOW
ON ITS WAY TO THE WHITE HOUSE, WHERE PRESIDENT OBAMA HAS PROMISED TO SIGN
IT. THE SWITCH OVER TO D-T-V WAS SUPPOSED TO HAPPEN IN ABOUT TWO
WEEKS. IT'S DESIGNED TO MAKE ALL TELEVISION DIGITAL SIGNALS, TO FREE UP
*ANALOG* SIGNALS FOR EMERGENCY COMMUNICATION, LIKE FOR POLICE AND FIRE
DEPARTMENTS. SUPPORTERS OF THE DELAY SAY PEOPLE NEED TO HAVE MORE TIME
TO GET READY. OPPONENTS HAVE SAID SOME PEOPLE STILL WON'T BE READY NO
MATTER WHAT THE DEADLINE. WE'LL HAVE MORE ON THIS DEVELOPING STORY
2/5/2009 6PM 3:56 IN TONIGHT'S CONTACT K-Y3 ...
CONGRESS DELAYED THE SWITCH TO DIGITAL TELEVISION UNTIL JUNE 12 -- BUT
OZARKS VIEWERS WON'T HAVE QUITE THAT LONG TO PREPARE. HERE'S CONTACT
K-Y3'S CARA RESTELLI TO EXPLAIN. FIRST THE DATE WAS FEBRUARY 17TH, THEN
CONGRESS AGREED TO DELAY IT UNTIL JUNE 12 -- BUT THEY GAVE BROADCASTERS TO
SWITCH TO EARLY IF THE PREFER. AFTER CAREFUL CONSIDERATION, THE GENERAL
MANAGER'S OF SPRINGFIELD'S BIGGEST STATIONS - INCLUDING KY3- AGREED THE
SWITCH LOCALLY WILL HAPPEN APRIL 2ND. GENERAL MANAGER MIKE SCOTT SAYS
THIS IS A GOOD COMPROMISE -- GIVING VIEWERS 6 MORE WEEKS TO GET READY,
WHILE AVOIDING THE TENS OF THOUSANDS OF DOLLARS IT WOULD COST BROADCASTERS
TO AIR BOTH ANALOG AND DIGITAL SIGNALS UNTIL JUNE 12. KSPR, WE SHOULD
NOTE, WILL MAKE THE SWITCH FEBRUARY 26 AS A RESULT OF TECHNICAL
ISSUES.
2/5/2009 10PM 6:00 EVEN THOUGH CONGRESS HAS GIVEN
PEOPLE ANOTHER FOUR MONTHS TO GET READY FOR THE DIGITAL T-V
TRANSITION...MANY TELEVISION SETS COULD STILL GO TO DARK LONG BEFORE
THEN. CONGRESS APPROVED THE DELAY UNTIL JUNE 12, BUT GAVE TELEVISION
STATIONS THE OPTION TO SWITCH EARLIER. AND MANY ARE TAKING THEM UP ON
THEIR OFFER. CONTACT KY3'S CARA RESTELLI JOINS US WITH
DETAILS. SPRINGFIELD'S TV STATIONS WILL NOT WAIT ANOTHER 4 MONTHS TO
MAKE THE SWITCH TO DIGITAL. KY3 IS AMONG THOSE THAT WILL TURN OFF ITS
ANALOG SIGNAL ON JUNE 12. SO GET YOUR CONVERTER BOX READY. THAT'S
THE DATE. VIEWERS NOW HAVE 6 MORE WEEKS TO PREPARE FOR THE SWITCH TO
DIGITAL. KY3 GENERAL MANAGER MIKE SCOTT SAYS IT'S JUST TOO EXPENSIVE FOR
HIS TELEVISION STATIONS TO CONTINUE TO BROADCAST AN ANALOG AND DIGITAL
SIGNAL. SO HE AND SPRINGFIELD'S OTHER GENERAL MANAGERS HAVE DECIDED TO
MAKE THE SWITCH APRIL 2ND- DESPITE THE OPTION TO DELAY IT UNTIL JUNE 12.
SIMPLE PROCRASTINATION IS ONE REASON SOME AREN'T READY FOR THE
SWITCH, BUT SO ARE TECHNICAL AND FINANCIAL DIFFICULTIES. DAVID PEERY
CAME TO THIS DTV FORUM WITH HIS CONVERTER BOX IN HAND - TO ASK FOR
HELP. NIELSEN SAYS THERE ARE 6.5 MILLION VIEWERS LIKE PEERY- THAT'S
5.7-PERCENT THAT STILL AREN'T READY. AND MANY OF THEM ARE HAPPY CONGRESS
STEPPED IN AND PUSHED BACK THE ORIGINAL DEADLINE OF FEBRUARY
17.
CONGRESS ALSO MADE PROVISIONS TO ALLOW PEOPLE WHO LET THEIR
40-DOLLAR COUPONS EXPIRE REAPPLY FOR A NEW ONE. ALTHOUGH THOSE DETAILS
STILL NEED TO BE HAMMERED OUT. THANKS CARA. WE SHOULD POINT OUT,
KSPR WILL MAKE THE SWITCH ON FEBRUARY 26TH - AS A RESULT OF AN AGING
ANALOG SYSTEM. 2/11/2009 6PM 1:13 THE D-T-V DELAY IS NOW LAW
... PRESIDENT BARACK OBAMA PUT THE SWITCH-OVER ON HOLD TODAY. TV
STATIONS HAVE UNTIL JUNE 12TH TO SHUT DOWN THEIR ANALOG BROADCASTS TO GIVE
VIEWERS MORE TIME TO PREPARE FOR THE SWITCH TO DIGITAL SIGNALS. BUT YOU
WON'T HAVE THAT MUCH TIME IN THE OZARKS ... LOCAL STATIONS, INCLUDING
KY3, HAVE AGREED TO GO DIGITAL APRIL SECOND WITH THE EXCEPTION OF
K-S-P-R. THE A-B-C AFFILIATE WILL TURNOVER FEBRUARY 17TH. 2/15/2009
7AM 3:50 ONE OPTION TO SWITCH FROM ANALOG TO D-T-V IS TO BUY A NEW
DIGITAL T-V. BUT AS TRACY DAVIDSON REPORTS, THERE'S A LOT TO CONSIDER
IF YOU CHOOSE TO GO THAT ROUTE. FIRST, CHOOSE THE SCREEN SIZE THAT BEST
FITS YOUR NEEDS. YOU CAN DO THAT WITH A SIMPLE CALCULATION. MEASURE THE
DISTANCE FROM YOUR TV TO WHERE YOU SIT. TAKE THAT NUMBER AND DIVIDE IT BY
2. AND THEN BY 3 TO GET YOUR IDEAL SCREEN SIZE RANGE. "FOR EXAMPLE,
SAY THE DISTANCE FROM YOUR TV TO WHERE YOU SIT IS 8 FEET, OR 96 INCHES. SO
DIVIDE 96 BY 2 TO GET 48 INCHES AND THEN 96 DIVIDED BY 3 GIVES YOU 32
INCHES. SO YOUR IDEAL SET WOULD BE BETWEEN 32 AND 48 INCHES." NOW, IF YOU
ONLY WATCH A MINIMAL AMOUNT OF TV AND LIVE IN A SMALLER HOME, JAMES
CAMPBELL FROM BEST BUY SAYS THE BEST BUDGET FRIENDLY OPTION WOULD BE A 22
INCH. "ANYWHERE BETWEEN $250 THEN THEY CAN GO UP." OR, IF YOU LIVE IN A
BIG HOUSE, WITH BIG ROOMS, AND WATCH LOTS OF TV...OR IF YOU'RE EYES ARE
STARTING TO FAIL YOU A BIT CAMPBELL SUGGESTS... "THEY WANT SOMETHING IN A
LARGER SIZE, MAYBE A 26 OR A 32. THEY COULD START ANYWHERE AROUND 4 OR 5
HUNDRED DOLLARS." NEXT, CHOOSE THE BEST IMAGE QUALITY. CAMPBELL SAYS THE
MOST COST EFFECTIVE OPTION WOULD BE A 720P MODEL VERSUS THE MORE EXPENSIVE
1080P. "SIMPLY MEANS THE TV IS CAPABLE OF HANDLING 720 LINES OF VERTICAL
RESOLUTION. GOING WITH A TELEVISION THAT IS 720 KINDA PUTS THEM ON PAR
WITH THE TECHNOLOGY AS IT STANDS TODAY." NOW, THE DIGITAL TVS HAVE A BUILT
IN DIGITAL TUNER, SO YOU WILL NOT NEED A CONVERTER BOX. BUT YOU WILL NEED
AN ANTENNA. YOUR CHOICES: PASSIVE ANTENNAS OR AMPLIFIED ANTENNAS. "THIS
ONE HERE IS A PASSIVE ANTENNAE WHICH MEANING IT'S JUST GOING TO HOOK UP
DIRECTLY WITH THE TELEVISION SET COMPARED TO THIS ONE HERE WHICH IS AN
AMPLIFIED. IT'S GOING TO PLUG INTO THE WALL AND THEN HOOK INTO THE
TELEVISION SET. IT'S GOING TO GIVE YOU A STRONGER PULL BECAUSE IT'S
PLUGGED INTO A WALL OUTLET, IT'S GOING TO GIVE YOU A BETTER PICTURE." AS
FAR AS PRICES GO FOR ANTENNAS...IT ALL DEPENDS ON YOUR NEEDS. SO IF
YOU'RE JUST WATCHING THE BASIC CHANNELS, CAMPBELL SAYS STICK WITH A SIMPLE
ANTENNA, WHICH WILL RUN YOU ABOUT TEN BUCKS.
2/16/2009 6PM
2:28 IN TONIGHT'S CONTACT K-Y 3 ... WE WANT TO CLEAR UP SOME CONFUSION
OVER THE SWITCH TO DIGITAL ... HERE'S CARA RESTELLI. THE FEDERAL
COMMUNICATIONS COMMISSION SAYS MORE THAN 600 STATIONS WILL EITHER HAVE
ALREADY TURNED OFF THEIR ANALOG SIGNAL, OR WILL DO SO TOMORROW. OUR
SISTER STATION K-S-P-R 33 WILL BE ONE OF THEM. IT WILL MAKE THE SWITCH
LATE TOMORROW NIGHT. EARLIER THIS MONTH CONGRESS VOTED TO GIVE STATIONS
A CHOICE TO DELAY THE TRANSITION UNTIL THIS SUMMER TO GIVE CONSUMERS MORE
TIME TO GET READY. THE F-C-C- IS REQUIRING TELEVISION MARKETS THAT ARE
MOVING AHEAD WITH DIGITAL TO AGREE TO TRANSMIT AT LEAST ONE ANALOG SIGNAL
FOR NEWS, PUBLIC AFFAIRS AND EMERGENCY ALERTS FOR 60 DAYS AFTER THE
SWITCH. AGAIN ... K-S-P-R WILL PULL THE ANALOG PLUG LATE TOMORROW
NIGHT. K-Y 3 WILL MAKE THE SWITCH APRIL SECOND. 3/20/2009 5:30AM :57
NEARLY HALF OF ALL TV STATIONS ARE SWITCHING TO DIGITAL BEFORE THE JUNE
12TH DEADLINE.. THAT INCLUDES KY3. MORE THAN SIX-HUNDRED STATIONS
ARE ALREADY BROADCASTING IN DIGITAL. KY3 WILL MAKE THE CHANGE ON APRIL
SECOND..THAT'S IN TWO WEEKS.### 3/24/2009 6PM 1:06 THOSE OF YOU WHO GOT
DIGITAL T-V CONVERTER BOX COUPONS BUT LET THEM EXPIRE CAN NOW APPLY FOR
NEW ONES. THE RECENT STIMULUS PACKAGE PUT MORE MONEY INTO THE COUPON
PROGRAM, LETTING THE NATIONAL TELECOMMUNICATIONS AND INFORMATION
ADMINISTRATION GIVE HOUSEHOLDS WITH EXPIRED COUPONS A SECOND
CHANCE. EACH HOUSEHOLD CAN APPLY FOR TWO 40 DOLLAR COUPONS THAT COVER
MOST OF THE COST. TO APPLY FOR THE COUPONS ... CLICK ON K-Y3 DOT
COM. THEN CLICK ON NEWSCASTS LINKS. K-Y 3 WILL TURN OFF ITS ANALOG
SIGNAL JUNE 12TH.
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| Station Website Additional Activity
Related to the DTV Transition - Last Quarter |
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| Does your station have a
Website? |
Yes No |
| If YES, did your station provide
additional DTV related information or activities on that Website? The
comment box may be used to describe what was posted on the station's
Website. |
Yes No |
THE
DTVANSWERS.COM PRESENTATION IS ON OUR WEBISTE, WITH THE LINK ON OUR TOP
NAVIGATION BAR LABELED DTV ANSWERS. |
| Additional DTV Outreach Efforts --
Last Quarter |
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| Check all of the DTV related activities
listed below that your station engaged in over the last quarter. The
comment box may be used to describe this activity. |
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Speaking
Engagements
WHILE THERE
WERE NO REQUESTS FOR SPEAKERS TO CLUB MEETINGS WE PARTICIPATED IN TWO
COLLABORATED EVENTS WITH THE OTHER SPRINGFIELD DMA STATIONS. THESE ARE
LISTED UNDER COMMUNITY EVENTS.
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Community
Events
COLLABORATION
WITH ALL STATIONS ON 1/17/09 FROM 10AM-4PM AT THE BATTLEFIELD MALL IN
SPRINGFIELD, MO. HUNDREDS OF PEOPLE STOPPED BY THE BOOTH AREA SET UP. ON
HAND WAS OUR GENERAL MANAGER, CHIEF ENGINEER AND TWO OTHER ENGINEERS TO
ANSWER QUESTIONS ON THE CONVERSION. WE ALSO PARTICIPATED IN A PHONE BANK
ON 2/5/09 FROM 7-9PM WITH THE PBS STATION TO ANSWER QUESTIONS BY PHONE.
OUR GENERAL MANAGER, CHIEF ENGINEER AND ANOTHER ENGINEER PARTICIPATED.
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Other
(describe)
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| This comment box may be
used to include other comments or information about your station's DTV
activity over the last quarter. |
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IN ADDITION TO NEWS STORIES, PHONE BANKS AND COMMUNITY EVENTS, WE
CONTINUE TO HANDLE NUMEROUS CALLS AND E-MAILS FROM VIEWERS WITH QUESTIONS
REGARDING THE CONVERTER BOXES, ANTENNAS, AND THE CHANGE. OUR ENGINEERS,
NEWS STAFF AND GENERAL MANAGER RESPOND DAILY TO CALLS AND E-MAILS.
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